Brilliance is one thing, but consistent brilliance is another.
To say that Seth Godin writes about marketing is like saying Johnathan Livingston Seagull was written to help seagulls become better fliers. This control surface tweak is just another day at the office for Godin, but it’s the sort of meta policy reminder that helps to liberate me from the useless f**ked clutter of answers to the wrong questions.
Now everything that is or can be communicated digitally is free.
This tells you what you have to do to make money from your digitally-conveyed thing, whether it’s music or writing, art or creation of any kind: sell things that are peripheral to your digital efforts, your analog soul, not because your art is less important but because digital is free, and because the market needs a way to affirm that it wants you to continue.
You, and your analog efforts, are still scarce. And you may be paid without being acquired.
Great things rarely happen without verbalizing intentions, but it’s easy to allow the act of planning to replace the planned act. Planning invites laziness and fear. Trust yourself to make the right move. “The objective is to fix mistakes of ambition and not make mistakes of sloth.”
The best thing you can hope for is to run out of time going down the right road. Talk and plans have all the substance of packing your bags.
“Poor people will do almost anything to avoid problems. They see a challenge and they run…the secret to success, my friends, is not to try to avoid or get rid of or shrink from your problems; the secret is to grow yourself so that you are bigger than your problems.” ~ T. Harv Eker
Whether you have already used your skills in web development (or any of a thousand flavors of technical expertise) to break out of wage slavery, or you are on the brink of doing so, let me suggest visiting DigitalMediaMinute.com.
